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Take Five: Cision’s 2020 State of the Media Survey – Part Two

Posted Sep. 17th 2020

In part two of our look at Cision’s 2020 State of the Media Survey – which was compiled by surveying more than 3,500 journalists around the globe – we’ll be honing in on the challenges that reporters are facing right now and how PR professionals can acknowledge these challenges to become a better asset to […]

Jim Bianchi Discusses Crisis Communications with Reputation Rhino

Posted Jun. 10th 2020

Jim Bianchi, president of Bianchi Public Relations, was recently interviewed by online reputation management firm Reputation Rhino for its public relations and crisis communications expert series. You can find the complete interview below. The post originally appeared here.  With more than 35 years of experience on both the corporate and agency sides, Jim is a […]

Pandemic Pivot: Five Mid-COVID Content Ideas for Your Social Media Channels

Posted Apr. 16th 2020

As communicators, many of us have been hard at work during the COVID-19 crisis to ensure our key stakeholders receive the critical information they need. With much of this first wave of crisis communication closing out, we find ourselves looking for mid-COVID communication ideas that fit this emotionally raw environment. With negative news all around […]

The War for Talent: How PR Can Help Automotive Suppliers Win It

Posted Mar. 28th 2019

Ask an HR professional about their greatest need these days, and the answer you will get is: Software Developer. The auto industry currently has thousands of openings for automotive software developers and engineers. And the situation is getting worse. According to research from Boston Consulting Group (BCG) and Detroit Mobility Lab (DML), self-driving and electric […]

Auto influencer John McElroy: ‘Most exciting time for the auto industry in 100 years’

Posted Feb. 11th 2019

EVs. Mobility as a Service. Tesla. Autonomous. Millennials. Rivian. The future of NAIAS. These were just a few of the topics hit upon by John McElroy at a recent joint meeting of the Original Equipment Suppliers Association (OESA) Communications Executive and Automotive Public Relations Councils. A top auto journalist, lecturer, commentator, entrepreneur and influential thought […]

Top 10 North American Influencers for Automotive Suppliers

Posted Sep. 10th 2018

As a leading PR firm specializing in automotive suppliers and mobility technology providers, we are often asked who the influencers for the automotive supplier sector are. For decades, veteran automotive trade and Detroit auto reporters have been considered the top influencers for automotive suppliers in North America. This comes by virtue of their years covering the automotive […]

CEO Media Interview Mistake #1 – Ignoring the Growing Demands on Reporters

Posted Mar. 15th 2018

Reporters’ Duties Growing with Social/Digital; Creating New PR Opportunities Journalists are facing increasingly intense pressure to produce multimedia stories and to build engagement for their stories on social media, according to a recent Public Relations Global Network (PRGN) survey of more than 110 journalists around the world. And these changes are creating new opportunities for […]

Happy 25th Anniversary Bianchi PR! A Look at How the PR World Has Changed Since 1992

Posted Aug. 18th 2017

Post by Adriana Van Duyn, Account Supervisor, Bianchi PR Things were quite a bit different 25 years ago! In 1992, Bill Clinton became president … Minnesota’s Mall of America, spanning 78 acres, was constructed … and Bianchi PR was founded. The PR world was also a bit different back then. In celebration of Bianchi PR’s 25th […]

BPR’s Top 25 PR Projects: #19 Yanfeng Automotive Interiors at NAIAS (2017)

Posted May. 11th 2017

Taking the stage at the 2017 North American International Auto Show for the first time as Yanfeng Automotive Interiors, the world’s largest supplier of automotive interiors and a joint venture established in 2015, the company wanted to make a splash. The challenge: how to stand out in a competitive crowd at a show that’s geared […]

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