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Every public relations professional, whether they’re involved in corporate PR or work with a PR agency, is looking for a competitive advantage. They want to be more efficient, more effective, more impactful … and perhaps more appreciated. And many are looking for what used to be called a shortcut – a hack for PR success. […]
This post originally appeared on the blog of our PRGN partner agency in Denver, Novitas Communications. Stuck on how to get started communicating your ESG policies and results? You are not alone. Many companies and organizations face challenges when determining what components of ESG to share and how to share it. The good news is […]
You started 2020 with a nice marketing budget and some great plans. But as boxer Mike Tyson once noted: “Everyone has a plan until they get punched in the mouth.” The COVID19 pandemic has punched virtually all marketers in the mouth. Your boss has asked you to cut your marketing budget drastically – perhaps by […]