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After the Re-start: How to Communicate About Your Next COVID Crisis

Posted May. 11th 2020

Many companies that shuttered production or closed offices due to the COVID-19 pandemic are now busy getting their facilities ready for a phased-in restart. They are implementing safety measures such as deep cleaning, reworking schedules and workstations to allow for social distancing, implementing disinfectant and temperature check protocols, adding new signage and preparing employee training […]

Key Questions Your Employees Want Answered When Your Company Re-Opens Amidst the COVID-19 Pandemic

Posted Apr. 29th 2020

Here in Detroit, automakers and their suppliers are hard at work tackling the logistics that will enable the North American auto industry to start rolling re-starts of production in the weeks ahead. And many other companies in other sectors are doing the same, watching the auto industry for some cues on best practices in safe, […]

COVID-19: What Communications Lessons Can We Learn from This Crisis?

Posted Apr. 23rd 2020

The COVID-19 pandemic has certainly turned the business world upside down. Communications professionals have had quite the challenge laid before them. Despite a constantly changing business environment, regional and cultural differences and a variety of other obstacles that have come their way, communications professionals have been working harder than ever behind the scenes to keep […]

Pandemic Pivot: Five Mid-COVID Content Ideas for Your Social Media Channels

Posted Apr. 16th 2020

As communicators, many of us have been hard at work during the COVID-19 crisis to ensure our key stakeholders receive the critical information they need. With much of this first wave of crisis communication closing out, we find ourselves looking for mid-COVID communication ideas that fit this emotionally raw environment. With negative news all around […]

Nine PR Tips for Auto Suppliers During the Coronavirus Crisis

Posted Mar. 19th 2020

With the situation in the North American auto industry changing virtually every hour, it is an especially challenging time for PR and communications professionals working for automotive suppliers and mobility technology providers. In talking with our clients and PR colleagues from around the world – including some markets that are now beginning to recover from […]

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