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COVID-19 has certainly changed the way business-to-business (B2B) public relations and media relations is now conducted. We went from connecting and catching up with our media friends in person over coffee or lunch to trying to catching up with them via phone calls and emails from our work-from-home offices, in between monitoring our kids’ home-based […]
Business-to-business (B2B) companies – those that sell to other businesses rather than to consumers – make up a huge part of the economic activity of our nation. Yet when looking at PR agency partners, many B2B companies look at generalist firms that work for both business-to-consumer (B2C) and B2B clients, and dabble in a wide […]
For reporters and exhibitors, CES is undoubtedly one of the most competitive trade shows we have seen in 25+ years of doing business-to-business PR. So, to ensure success, it is important – especially for our client base: automotive suppliers and mobility technology providers – to understand the media landscape of this massive event … so […]
Mike Brezonick is the publisher of COMPRESSORTECH2, a magazine/website/e-newsletter that covers gas compression technology and applications. He oversees the editorial teams and salespeople for that publication. He is also a senior editor for Diesel Progress and New Power Progress, the newest publication and website that covers alternative power technologies. Can you tell us what types […]
Guest post by Mark Kerney of Structural Images Mark Kerney has been in the exhibit business for over 35 years and was one of original founders of the company in 1997: “Structural Images is a design / build exhibit house that works with clients from concept to final installation. We create unique one-off 3-D exhibit […]
You have heard auto industry gurus like John McElroy say “it’s the best auto show I have ever attended” and you’ve decided your company will have a presence at CES 2020 (taking place January 7-10, 2020). So what do you need to do now to ensure the world’s largest business-to-business trade show is a success […]
Public relations, communications and journalism students – are you looking to gain experience in the PR agency world with one of the best automotive PR firms around? We have the job for you! We are looking for an intelligent, passionate and hard-working student who is interested in a paid, for-credit internship to join our team […]
Tim Keenan is managing editor at DBusiness magazine. He writes feature articles, edits the work of their contributors, proofreads and makes corrections to the magazine as it’s getting ready to be published. Can you tell us what types of stories, trends or issues are on your radar now? We’re looking for any stories about business […]
In case you’ve missed any, here’s a recap of our most recent Meet the Media profiles: Bryce Evans, 10 Missions Media – FenderBender, Rachet+Wrench & FIXED Ben Klayman, Detroit Bureau Chief, Reuters Amy Antenora, Editor at Aftermarket News & Managing Editor at Counterman Magazine Hannah Lutz, Finance and […]