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Bianchi PR’s Meet the Media Recap

Posted Jul. 23rd 2018

In case you’ve missed any, here’s a recap of our Meet the Media profiles so far in 2018: Jennifer Vuong, Anchor and Producer at Automotive News Audrey LaForest, Reporter at Plastics News Kirk Pinho, Real Estate Reporter at Crain’s Detroit Business Ian Thibodeau, Automotive Reporter at The Detroit News Roop Raj, Anchor / Reporter at […]

Meet the Media: Roop Raj, Anchor / Reporter at Fox 2 News Detroit

Posted May. 1st 2018

Roop Raj is an anchor/reporter at Fox 2 News Detroit. Can you tell us what types of stories, trends or issues are on your radar now? As anchor of the early evening news, I cover enterprise stories. Issues like infrastructure, social issues, innovations and trends are what I focus on, primarily. I also cover general […]

7 Things Journalists Expect in an Online Newsroom

Posted Mar. 29th 2018

Post by Claire Olech, Intern As the recent PRGN global journalist study showed, reporters are working harder than ever. So it is important to make sure your company’s online newsroom is working just as hard — 24 hours a day, 7 days a week, 365 days a year — for you. According to TEKGROUP International, […]

7 Tips for Pitching Stories in the New Media Age

Posted Aug. 11th 2017

Media pitching is harder than ever. There’s more competition. Fewer reporters. Less time. In the new media age, you only have a few seconds to get the reporter’s attention. Knowing how to effectively pitch your ideas to the media is still one of the most important skills to have because it can help make a […]

Meet the Media: Rod Meloni, Business Editor at WDIV-TV News (NBC Detroit)

Posted Apr. 18th 2017

Emmy award-winning business editor at WDIV-TV where he is responsible for all business, automotive, finance and personal finance coverage, Rod Meloni joined WDIV in 1995 after working as an anchor, reporter and investigative reporter in Saginaw, Michigan and Tampa and Miami, Florida. Currently president of Detroit’s Automotive Press Association, he is the first working journalist […]

Website Newsroom FAILS

Posted Oct. 14th 2016

Having an online newsroom is one of the most important aspects of your website. It’s one of the most visited areas for journalists looking for information and acts as the main portal for information about your product or service. Its importance cannot be overemphasized. The fact is: If you don’t provide the information they’re looking […]

Website Mistakes May Be Costing You Business

Posted Sep. 23rd 2016

Our last two blogs posed some questions to consider before getting started with your PR program. Another often overlooked item is your website. Consider: Is it ready for the increased traffic that a proactive PR program might generate? And, once you have your audience engaged and looking around your website, will it help you generate […]

Where Do Journalists Go for Research Before CEO Media Interviews?

Posted May. 22nd 2015

While journalists around the world have the same basic goal, how they prepare for a media interview with a company CEO varies widely depending upon what part of the world they’re in, according to study results from our teammates in the Public Relations Global Network (PRGN). For example, when preparing to interview a CEO: • […]

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