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Location, location, location are the three keys to success in real estate … and they can also be a key success factor in your CEO’s next international media interview in it can help to create the right impression with the reporter. According to a survey conducted across Europe and North America by our partners in […]
Consistent action creates consistent results. In reviewing more than 8,300 posts for our Social Media Use by Professional Services (SMUPS) study, we noticed that the firms who took a consistent, proactive approach to their social media efforts had better audience engagement. Are you posting only when there is a conference or webinar, and then going […]
While journalists around the world have the same basic goal, how they prepare for a media interview with a company CEO varies widely depending upon what part of the world they’re in, according to study results from our teammates in the Public Relations Global Network (PRGN). For example, when preparing to interview a CEO: • […]