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The jingle of bells, the clinking of glasses, the festive décor … the cocktail meatballs that you’ve probably eaten too many of. It seems we’ve only just blinked and now the season is upon us once again: the season of the company / office holiday party. These gatherings, a classic mainstay of the workplace calendar […]
This past year, we offered valuable insight, tips and tricks for the automotive industry through our blogs. As the year wraps up, we put together a list of the 10 most popular blogs posted in 2018 to help start 2019 off on the right foot. Here is a list of our Top 10 Blog Posts […]
Reporters NEVER allow CEOs to review their quotes before a story runs, right? Contrary to popular belief among PR professionals, many of today’s journalists will actually allow CEOs or their PR representative to review their quotes for stories prior to publication. According to a survey of more than 110 journalists around the world conducted by […]
Fact: Reporters’ First Research Source is NOT the Info You Sent Them Only one in 10 journalists surveyed by the Public Relations Global Network (PRGN) ranked the info sent by the company or its PR firm as the first source they use when conducting research before a CEO media interview. That means 90 percent of […]
Dale Buss is a contributing editor to Chief Executive Magazine and a contributor to Forbes Magazine, Brandchannel, Corporate Board Member, New Nutrition Business, Automotive News, D Business, Philanthropy Magazine and many other publications. He also works with CEOs to tell their stories in book form. And he produces branded content for many companies. Can you […]
Will the journalist let us review the article or CEO quotes before publication? In the United States, PR professionals often cringe when they hear their CEO ask that question. But, according to the results of a survey conducted by our affiliates in the Public Relations Global Network, such a request may NOT be so outlandish […]
If you’ve been doing PR for any length of time, you’ve received a call like this: “Why did that reporter use those market share numbers? I thought you called him after the interview and told him all of that information was off the record.” Executives are sometimes confused about what is fair game for […]
When Adient, then a one-month-old spinoff and the world’s largest global automotive seating supplier, was ready to officially announce that it would be the first major auto supplier to establish its headquarters in Detroit in decades, Bianchi PR was ready to assist with the media relations for the press conference. Adient acquired the historic 10-story, […]
Although new facts are still coming out – and we may never know the whole story – there’s no question that the forcible removal of a passenger from a United flight on April 9 was the start of a PR disaster for the airline. In less than 48 hours, a video of the man being […]