880 W. Long Lake Road • Suite 225 •
Troy, Michigan 48098
• P: 248.269.1122 •
E: bianchipr@bianchipr.com
880 W. Long Lake Road • Suite 225 •
Troy, Michigan 48098
• P: 248.269.1122 •
E: bianchipr@bianchipr.com
Bianchi PR recently helped sponsor Wayne State University PR student Catia Sabak’s trip to the 2015 Public Relations Student Society of America (PRSSA) National Conference in Atlanta. After her trip she wrote up a blog post to share some tips and tricks she’s learned when it comes to tackling live tweeting. Take a look […]
Are your followers and fans asking: “What’s in it for me?” Social media experts stress that at least 75 percent of posts a company makes on its social media platforms should be something that its audience finds valuable. The problem is, what the company thinks is valuable and what the audience thinks is valuable often […]
With the human brain able to process visual content 60,000 times faster than text, it’s a no brainer that visual content can be more effective than words. For that reason, about 90 percent of the information sent to our brain is visual. And almost every major social network, including Facebook, Twitter and LinkedIn, have recognized […]
A potential danger facing CEOs who engage in international media relations is the failure to understand how journalistic practices vary from one continent – or country – to another. So, to assist CEOs and their communications executives in understanding how journalists in Europe prepare for, and conduct, CEO media interviews, the Public Relations Global Network […]
It’s no secret that everyone reads visuals. We’re wired to take in visual content faster and more effectively than words. For that reason, about 90 percent of the information sent to our brain is visual. Yet, based our recent study of 25 top metro-Detroit professional services companies, most of these organizations’ posts are missing a […]
More than 50 percent of the posts made on social media by automotive suppliers are focused on themselves, according to our recent Social Media and Automotive Supplier Habits™ 2.0 (SMaASH 2.0) study of the top 25 North American automotive OEM suppliers. Given that the golden rule of social media is: for every one post about […]
While not all journalists are the same, a recent survey by our global PR agency network offers some interesting insights on how some North American journalists prepare for, and conduct, an interview with a corporate CEO. As a communications professional, knowing a journalist’s preparations and preferences can help you better prepare your CEO for the […]
880 W. Long Lake Road • Suite 225 •
Troy, Michigan 48098
• P: 248.269.1122 •
E: bianchipr@bianchipr.com
