880 W. Long Lake Road • Suite 225 •
Troy, Michigan 48098
• P: 248.269.1122 •
E: bianchipr@bianchipr.com
880 W. Long Lake Road • Suite 225 •
Troy, Michigan 48098
• P: 248.269.1122 •
E: bianchipr@bianchipr.com
What’s the top story you’re working on right now? To be honest, it would be my latest book rather than a story. I’m writing a book about Detroit’s Delray neighborhood. So that is a top priority to me (research and writing takes about a year). I’m always looking for help in that area, so if […]
1) Second SMaASH™ Study Shows Social Media Opportunities for North American Automotive Suppliers – http://bit.ly/1Vjj9Mw 2) Automotive Suppliers Need to Share More Media Coverage – http://bit.ly/1LNDAr4 3) Auto Suppliers Need to Shift Their Focus Outward on Social Media – http://bit.ly/1HYAKhs 4) Let’s Get Visual! Automotive Supplier Social Media Posts Need More Visuals – http://bit.ly/1nfrn9I 5) […]
Consistent action creates consistent results. In reviewing more than 8,300 posts for our Social Media Use by Professional Services (SMUPS) study, we noticed that the firms who took a consistent, proactive approach to their social media efforts had better audience engagement. Are you posting only when there is a conference or webinar, and then going […]
Without revealing any secrets, can you tell us what types of stories, trends or issues are on your radar now? The biggest stories right now all relate to federal regulations. By December 2017, all trucking fleets and owner-operators must use electronic logging devices (ELDs). On top of that, a new “speed limiter” rule is due […]
Having met recently in Washington D.C. with more than 40 agency principals from around the world at our semi-annual Global Leadership Conference for the Public Relations Global Network (PRGN), one of the topics of discussion was: “What do you see as the biggest threat to PR?” Here is what a few of our PRGN partners […]
What’s the top story you’re working on right now? It’s a relatively slow period in the industry right now: The UAW contract negotiations wrapped up late last year, and auto show season has come and gone. But I’m working on a number of stories, from autonomous car features, to reports on what’s happening at Ford […]
Social media is scary territory for most professional service firms and marketers. They’ve had to learn about it on the fly, while adding this responsibility to an already full plate. And often they’re required to operate their social media channels without any additional budget, staff or time. As a result, many times, their efforts are […]
880 W. Long Lake Road • Suite 225 •
Troy, Michigan 48098
• P: 248.269.1122 •
E: bianchipr@bianchipr.com
