880 W. Long Lake Road • Suite 225 •
Troy, Michigan 48098
• P: 248.269.1122 •
E: bianchipr@bianchipr.com
880 W. Long Lake Road • Suite 225 •
Troy, Michigan 48098
• P: 248.269.1122 •
E: bianchipr@bianchipr.com
Challenge: Helping a then little-known sealing joint venture between a German company and a Japanese company communicate the benefits of its lean manufacturing program, when almost no supplier in North America was actually practicing lean production. Approach: Start with a media audit to gauge awareness and opportunities, then move into media relations — starting with a […]
By popular demand, here is a list of links to our recent Meet the Media profiles: Meet the Media: Mike Wayland, Automotive Reporter at The Detroit News Meet the Media: Lindsay Brooke, Editor in Chief, Automotive Engineering International (SAE International) Meet the Media: Jerry Hirsch, Editor at […]
Location, location, location are the three keys to success in real estate … and they can also be a key success factor in your CEO’s next international media interview in it can help to create the right impression with the reporter. According to a survey conducted across Europe and North America by our partners in […]
As Bianchi PR enters our 25th year in business, we’re going to celebrate our GREAT CLIENTS and our shared successes in a special way … by highlighting our Top 25 PR Projects … over the course of the next year. We’ve been fortunate to work with some top brands and companies – from Anheuser-Busch to […]
Without revealing any secrets, can you tell us what types of stories, trends or issues are on your radar now? The auto industry is one of the most intriguing areas of the United States economy right now, as new technologies and companies enter the industry. The development of semi-autonomous and self-driving vehicles combined with the […]
You’ve done it! You got the green light to engage a PR firm to assist with your PR and marketing needs. Choosing a PR firm that is the right fit for your firm is crucial to the success of your PR program. Once you’ve outlined your goals, needs and budget, you are prepared to meet […]
What types of stories, trends or issues are on your radar now? Right now I’m finishing up an 8-page cover story for Automotive Engineering on the vehicle lightweighting trend, specifically what comes next. You know everybody’s been talking about mass reduction and about how important it is, but once a certain amount of low hanging […]
880 W. Long Lake Road • Suite 225 •
Troy, Michigan 48098
• P: 248.269.1122 •
E: bianchipr@bianchipr.com
