Bianchi Biz Blog

Top PR Firm in Midwest & Technology / Industrial Sector in Nation for 2018

Posted Apr. 24th 2018

O’Dwyer’s, a leading public relations industry publication, recently ranked Bianchi PR as one of the top PR firms in the Midwest region as well as one of the top firms serving the technology and industrial sector nationally. The latest O’Dwyer’s rankings showed Bianchi PR as #22 in the Midwest overall and the top public relations […]

Meet the Media: Shiraz Ahmed, Assistant Editor, Mobility at Automotive News & Host and Producer for Futurismo

Posted Apr. 17th 2018

Shiraz Ahmed is assistant editor, mobility at Automotive News, and host and producer for Futurismo, a podcast on tomorrow’s cars.  Can you tell us what types of stories, trends or issues are on your radar now? I follow state and local policy towards new transportation models, autonomous vehicle development, vehicle connectivity, and digital talent recruitment. […]

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CEO Media Interview Mistake #2 – Not Knowing Where Reporters Go For Research

Posted Apr. 12th 2018

Fact: Reporters’ First Research Source is NOT the Info You Sent Them Only one in 10 journalists surveyed by the Public Relations Global Network (PRGN) ranked the info sent by the company or its PR firm as the first source they use when conducting research before a CEO media interview. That means 90 percent of […]

Meet the Media: Mitch Galloway, Manufacturing & Agribusiness Reporter at MiBiz

Posted Apr. 3rd 2018

Mitch Galloway is the manufacturing and agribusiness reporter for MiBiz, a Grand Rapids-based business journal that has been providing West Michigan regional business news for nearly 30 years. With a readership of over 35,000, and a growing digital presence that reaches more than 38,000 unique visitors each month, MiBiz (https://mibiz.com/) is a top source for […]

7 Things Journalists Expect in an Online Newsroom

Posted Mar. 29th 2018

Post by Claire Olech, Intern As the recent PRGN global journalist study showed, reporters are working harder than ever. So it is important to make sure your company’s online newsroom is working just as hard — 24 hours a day, 7 days a week, 365 days a year — for you. According to TEKGROUP International, […]

Meet the Media: Nora Naughton, Automotive Reporter at The Detroit News

Posted Mar. 20th 2018

Nora Naughton is the General Motors Co. beat reporter on The Detroit News autos team. She also covers a variety of mobility topics. Can you tell us what types of stories, trends or issues are on your radar now? This is an incredible time to be on the automotive beat. The industry is reckoning with some […]

CEO Media Interview Mistake #1 – Ignoring the Growing Demands on Reporters

Posted Mar. 15th 2018

Reporters’ Duties Growing with Social/Digital; Creating New PR Opportunities Journalists are facing increasingly intense pressure to produce multimedia stories and to build engagement for their stories on social media, according to a recent Public Relations Global Network (PRGN) survey of more than 110 journalists around the world. And these changes are creating new opportunities for […]

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