Bianchi Biz Blog

U.S. Companies Lag Europeans on ESG Reporting

Posted Mar. 4th 2021

The state of transparency in corporate sustainability reporting by U.S. companies, who lag behind their European counterparts, leaves big blind spots for investors. That’s one revelation from the newly published Global ESG Monitor (GEM) – a study of ESG reports from the largest listed companies in Europe, the United States and Australia. The study was […]

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Meet the Media: Erica Schueller, Editorial Director, Commercial Vehicle Group at Endeavor Business Media

Posted Feb. 22nd 2021

I am the editorial director, Commercial Vehicle Group at Endeavor Business Media. The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker. In my current position, I have a mix of operational and strategic responsibilities. I work with the lead editors of […]

PR Hacks: Sure-fire Shortcuts to Public Relations Success

Posted Feb. 18th 2021

Every public relations professional, whether they’re involved in corporate PR or work with a PR agency, is looking for a competitive advantage. They want to be more efficient, more effective, more impactful … and perhaps more appreciated. And many are looking for what used to be called a shortcut – a hack for PR success. […]

Meet the Media: Peter Fretty, Technology Editor at IndustryWeek

Posted Feb. 8th 2021

I am currently the technology editor at IndustryWeek where I focus on helping readers make sense of new and evolving technologies. I have the amazing opportunity to constantly learn about the latest innovations and what their adoption could mean for manufacturers. Can you tell us what types of stories, trends or issues are on your […]

The Number One PR Hack for Automotive Vehicle Tech Suppliers

Posted Feb. 4th 2021

You’ve seen the articles and blog posts for start-ups that have titles such as: “Three PR Hacks To Boost Your Startup’s Exposure” or “4 Public Relations Shortcuts to Get More Media Coverage.” There is a lot of such content out there. Some of it is interesting at best, and much of it offers questionable (and […]

Meet the Media: Rebecca Lindland, Automotive Industry Analyst & Freelance Writer

Posted Jan. 25th 2021

I straddle two worlds: long as an analyst and consultant, and more recently, as a freelance writer. I have a global perspective, having managed a global forecasting team for many years and lived in Saudi Arabia from 2013-2015. I’ve traveled to dozens of states and countries and can say hello, thank you, and some form […]

Virtual Trade Booths: 5 Insights from an Early Adopter

Posted Jan. 21st 2021

Just as the COVID-19 pandemic abruptly halted most press events, tradeshows, customer events and news conferences many communicators rely upon to share news, one of Bianchi PR’s clients took a bold step in the virtual revolution. Global automotive supplier Freudenberg Sealing Technologies developed a virtual event platform to help it tackle its extensive calendar of […]

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